
Hey, this is where we occasionally post articles
Some selected posts we think you should read

How iDeal delivers brand messages of sustainability with Wool Envelopes
The Apple Premium reseller iDeal Group shares how they make sure their packaging is in line with what their brand stands for.

Woola raises €2.5M seed led by Future Ventures to replace bubble wrap with wool
Hot off the press: Woola raises €2.5M seed led by Future Ventures to replace bubble wrap with wool.

Why does Woola exist?
Before we can explain our role in soothing the burning planet, here’s a very brief and visual summary of climate change and why it’s happening. To refresh your memory and draw a connection to the packaging industry – and to what Woola is all about.

Why wool? And why do farmers burn it?
200 000 tonnes of wool goes unused in Europe every year — this inspired us to start Woola. Read on to find out more about wool as a packaging material.

Woola’s circular future: The pilot project
No innovative product is perfect from the beginning. We see our product and business model development as improvements and dreams spread over a long period of time, split between different stages on the timeline.

How Kaubamaja packaging brings a smile to its customers’ faces with Wool Envelopes
Postal packaging is no longer just a practical means to an end. It’s a vehicle for telling your brand’s story and showcasing your values. See how Kaubamaja tells theirs with Wool Envelopes.

A win for sustainable companies: Woola raises €450K to replace bubble wrap with sheep wool
We’re excited to share that we have raised funding to help us on our mission.

What are the benefits of wool and how Woola valorizes waste wool
Sheep wool is a renewable, naturally high-tech material. Despite this, an unbelievably large amount of wool goes to waste every year. Woola aims to give such wool a new life.
